GfK, Nuremberg
Transhipment point for synergies
In a joint venture with Aurelis and Pegasus Capital Partners in Nuremberg, Art-Invest Real Estate is developing the new company headquarters for the market research company “Gesellschaft für Konsumforschung” (GfK SE) on a 20,300 m² site – the former Kohlenhof area.
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GfK Facts
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GFK IN DETAIL
Tradition meets modernity
The architecture of the new GfK headquarters is not only a characteristic mirror of the main tenant. With its symbiosis of brick facade and modern elements, the building represents a successful architectural reinterpretation of the former industrial site. Also convincing: the building’s representational factor. The spacious, modern lobby with institutional flair impresses visitors as soon as they enter the building.
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A workplace with a quality of stay
Large window areas and light-flooded, pleasant rooms create a high-quality stay at the workplace. Terrace areas on the 5th floor also provide an extraordinary feel-good factor. A green, spacious inner courtyard on the 1st floor is an oasis of relaxation and rounds off the generous range of outdoor areas.
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Individual room concepts
The flexible, modern building structure enables the implementation of all conceivable room concepts – from individual offices to mixed structures and open-plan concepts, all working environments can be realized. Despite the concept for the single-tenant GfK, there are virtually no limits to a future new tenant constellation.
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